Through continuous research (and practice) we understand the consumer’s journey towards not only a single purchase but also towards building an ongoing relationship with the brand.
Packaging design to make your product jump off the shelves.
If the success of your business relies on the packaging to sell your product then there is nothing more important than getting your packaging design right. Luckily here at Lemmy we live and breathe this (not so) subtle art! We don’t believe in simply creating pretty boxes. Instead we dig dip to truly understand both your product and your ideal consumer and create packaging design to make these two connect. We take into consideration how and where the product is sold. Then think of how the consumer will interact with it during and after the purchase. By fully understanding the pack’s various functions we make sure our solutions resonate with your target market both on the shelf and also at home.
Premier packaging design studio - Newcastle based and serving clients across Australia and the rest of the world.
Get to know us.
- Category Research
- Customer Research
- Information Hierarchy
- Pack Design
- Range Rollout
- Finished art
- Copywriting
- Finished Art
Packaging design projects
Packaging design is a science
We believe packaging design is an art that requires many elements to be fully explored and then skilfully put together to create beautifully simple solution whilst communicating everything there is to know about both your product and your brand.
Not your typical packaging design studio
You will be treated like a person and one day a friend. Yours and your brand’s success will be as important to us as it is to you. We don't charge exuberant design agency fees with hidden charges. Packaging design is more than just a job for us. It’s our greatest love and the biggest passion.
Packaging design end-to-end
- Category Research
- Customer Research
- Range architecture
- Pack information hierarchy
- Brandmark creation and refresh
- Photography art direction
- Pack design concepts
- Full pack layout
- Copywriting
- Iconography and Illustration
- Finished art
- Direct contact with art director
Are you looking for packaging design that is truly unique to your product?
With the world changing faster than ever, the design trends and the packaging design landscape constantly evolve. With that in mind - it is imperative to us to know but not follow trends. Instead we build brands and packaging designs that are unique and true to themselves and their audience. Creating new waves of trends or building brands and packaging that comfortably live alongside them being memorably different and thus building desire.
LEMMY SAID ON 11 March 2020
A simple recipe for the perfect brief
If you choose to do your own branding the brief will help you organise your thoughts, information and plans. If the job is done by a designer or a design studio it will allow you to share with them everything you know, expect and hope for. I know that you may want to rush straight to the good stuff but why would want to spend a lot of time and/or money on a project but don’t want to spend the time setting it up for success?
LEMMY SAID ON 19 March 2020
The power of branding
Brands are like people - there are the ones you want to hang out, ones you’d rather avoid and those sad ones you care so little about that you forget them as soon as they leave your sight. And like with people, sometimes it’s hard to explain why you gravitate towards one over others despite their products being very similar. The magical power of branding is responsible for this.
LEMMY SAID ON 30 January 2022
Don't make those 10 Packaging Design Mistakes
Once your brand-baby is out in the world, you won’t be standing next to it telling the world about its greatness. Instead, the packaging will have to do the job of explaining everything there is to know about your product, convincing people to part with their hard earned cash to take it home...
